Yuhong Li is a new-generation entrepreneur, researcher, and brand innovation & growth Strategist. She has been honored with awards such as the Campaign China Award for Women to Watch and the Women Leading Change Awards.
She founded Ylab, a brand strategy consulting firm that combines an international perspective with insights into the local market. Serving Fortune 500 companies for a long time, it has successfully assisted numerous domestic and global brands in achieving strategic growth leaps, earning the title of Campaign Asia’s Consultancy of the Year in Greater China.
Yuhong Li has a profound interest in human nature, leading Ylab in long-term research in cross-generation groups to provide insights into predicting future consumer demands.